Report from 2008
South Central and South East Coast: 2 Meetings - Dr Andrew Brewster
1st Meeting, 29 February 2008
‘Tackling Obesity: A Social Marketing Approach’
Speakers
Phil Olding, What do we know about obesity in SC and SEC?
Prof Iain Broom, Counterweight Study
Mr Chris Holmes, Healthy Living Social Marketing Initiative
Workshops
What are the implications of the social marketing approach for how we address obesity locally?
- How does this approach differ from current practice?
- What if any differences are there in project methodology if we use social marketing?
- What social marketing expertise/data can be called upon locally?
- What outcomes do we want from a social marketing approach to obesity?
Sponsors
Counterweight, Roche and Slimming World
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2nd Meeting, 4 June 2008
‘Tackling Obesity: A Targeted Approach’
Speakers
Professor Stanley Ulijaszek, Director, Unit for Biocultural Variation and Obesity, Oxford University
Paul Sacher, MEND Programme
Dr Julia Potter, University Chichester working with St Richard's Hospital, Chichester
Workshops
Implications of a targeted approach to obesity management.
- How does this approach differ from current practice?
- What if any differences are there in project methodology if we use tailored intervention
- What clinical expertise/data can be called upon locally?
- What outcomes do we want from a targeted approach to obesity management?
Sponsors
LighterLife and Roche
Number of members: 544
The South Central and South East Coast has now been split into 2 regions and there are currently no Regional Chair’s in place.
